On occasion, an advertiser may request that Eyeblaster provides or assists in the data collection of information supplied voluntarily by consumers within the body of Eyeblaster ads, which may include personal information fields filled by the user. Eyeblaster does so only on behalf of that advertiser. This information is understood by Eyeblaster to be used solely by that advertiser for the purposes identified within the advertisement to provide the user with requested goods, services, or information as established within that advertiser’s privacy policy. Eyeblaster is not responsible for the advertisers’ use of this voluntarily supplied data. Eyeblaster does not distribute this information to any party other than those indicated within the advertisement. Eyeblaster never associates any of this information with any data gathered or used in the delivery of that advertisement. This information is provided directly to the advertiser, and is not collected or kept by either Eyeblaster or the publisher’s site on which the advertisement is displayed.