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Total War: Shogun leads first quarter revenues, as Steam generates estimated $193 million in Q1
According to the Research & Analysis division of analyst firm Forecasting & Analyzing Digital Entertainment, Steam brought in just under $200 million USD in revenues through the 1st quarter of 2011. Lead title of this revenue through March was Sega’s Strategy game, “Total War: Shogun”.
Revenues were generally flat from Q1 2010 as the release schedule this year has been building up to the release of Portal 2, which saw significant pre-order traffic through the end of March, and was already the 3rd best-selling title of the year through March. Multiple titles were offered on sale with significant discounts throughout Q1. FADE notes that most titles seeing price reductions of 65% or more realize more than 50,000 downloads during the reduction, which have led many developers to offer high quality titles on sale to consumers, with great success. Major new releases were the primary driver of PC digital sales during the 1st quarter, as eight of the top ten titles were released during the quarter, showing that new titles are providing notable contributions to revenue in 2011. Sales charts showed a large divergence in user preferences as strategy, shooters, and RPGs drove revenues.
Given the size of the Portal community, FADE believes Portal 2 will be an integral part of advancing Steam’s growth through the rest of 2011. “Valve’s first release in well over a year has not only been well-received by the Steam community, but will be intergal to growing the Steam user base. We will see significant growth in Q2 as major new titles such as ‘Brink’ and ‘The Witcher 2′ launch in the wake of ‘Portal 2′.” said Benjmain Schlichter, Director of Research & Analysis at FADE. “Portal 2 is likely to see over 1 million sales via Steam by the end of April, given its pre-order numbers”.
Top 10 Titles, by Gross Revenues for Q1 2011
- Total War: Shogun (Sega) – 198,000 Units / $9.9 Million USD
- Call of Duty: Black Ops (Activision) – 170,000 Units / $9.7 Million USD
- Portal 2 Pre-Order (Valve) – 155,000 Units / $7.0 Million USD
- Homefront (THQ) – 130,000 Units / $6.5 Million USD
- Dragon Age II (Electronic Arts) – 105,000 Units / $6.3 Million USD
- Crysis 2 (Electronic Arts) – 94,000 Units / $5.6 Million USD
- Rift (Trion Worlds) – 123,000 Units / $4.9 Million USD
- Warhammer 40,000: Dawn of War II Retribution (THQ) – 155,000 Units / $4.6 Million USD
- Magicka (Paradox Interactive) – 421,000 Units / $4.2 Million USD
- Call of Duty: Modern Warfare 2 (Activision) – 66,000 Units / $3.9 Million USD